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  • Advertising in commerce
  • Publisher:  International Relations Publisher
  • Year of issue:  1968
  • Series:  
  • ISBN: 
  • Cover type:  твердый переплет
  • Number of pages:  163 с.
  • Product Code:  нет
  • Availability:  Not available

Advertising in commerce

    The purpose of this book is to provide basic information about the organization and techniques of trade advertising in capitalist and socialist countries. The work deals mainly with those issues, the knowledge of which to a greater or lesser extent can be useful to advertising workers in socialist countries when they prepare advertising campaigns not only in foreign countries, but also in domestic trade. 



   
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